

Toxicity is self-concentrating in really anonymous online spaces.
The cause of and consequences of The Man-o-Sphere in a nutshell. People get drawn in by the promise of gamified easy answers to relationships (via PUA community, evangelist trad-life influencers, and other self-help gurus). But it’s a bait-and-switch, with “advice” drifting from “how to find an easy relationship” into “why women are awful and you should hate them.”
https://mainleaf.com/how-much-does-it-cost-to-market-a-video-game/#elementor-toc__heading-anchor-0
As a rule of thumb, you’re looking at 25-50% of a AAA game’s budget going to advertising. So a $40 game becomes an $80 game in large part because the publisher is putting out $10Ms-$100Ms just to raise name recognition and build hype.